Mainio pressrelease

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Finnish kids-wear brand Mainio has flipped the switch to completely digitize their wholesale operations on the brand-focused e-commerce platform Centra’s digital showroom. The goal is to expand the brand’s wholesale business through a digital Showroom.

The Finnish kids-wear brand Mainio has flipped the switch to completely digitize their wholesale operations on the brand-focused e-commerce platform Centra’s digital showroom. 

 Mainio digitizes its wholesale to strengthen global retail presence

Ebba Swanberg

Made People Interview

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An interview with the digital agency, Made People, about how the agency was founded and why they choose to build global, user-friendly, and custom-designed e-commerce storefronts for brands using Centra's headless technology and the headless CMS, Storyblok

An interview with Jonathan Selander and Anders Thorin, at the artisan e-commerce agency Made People. Read on to find out how the agency was founded, and why Made People build user-friendly e-commerce experiences for brands on Centra’s headless technology paired with the headless CMS, Storyblok.

Building advanced e-commerce with the digital agency Made People

Max Brennan

Centra strengthens position in Finland by partnering up with the Digital Agency, IONA Studio

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Centra, has entered into a strategic partnership with IONA, one of the leading digital agencies in Finland – well known for their work for Nokia Phones, Kotipizza and Billebeino. 

Centra strengthens position in Finland by partnering up with IONA Studio

Centra and Infobaleen partner up to create deeper customer understanding and personalized experiences through AI-driven analysis

Infobaleen x Centra integration

The headless e-commerce platform Centra has partnered up with the AI-driven customer experience platform Infobaleen to offer personalized shopping experiences for their joint customers.

The brand-focused e-commerce platform, Centra, has entered into partnership with AI-analytics provider Infobaleen. The partnership focuses on helping brands create personalized shopping experiences, with their joint customer Odd Molly as a pilot project. 

Centra and Infobaleen partner up to create personalized e-comm experiences 

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grebban

An interview with Anton Johansson, CEO and Co-Founder of the branding + E-commerce agency, Grebban, on meeting co-founders online, building e-commerce for brands, and projections on the future. Grebban and Centra share clients like Ideal of Sweden, Craft Sportswear, Sandqvist, and Verso Skincare.

Building e-commerce for digital brands with Anton Johansson from Grebban

The “Direct-to-Retail” approach – Why leading brands are implementing the same strategies for wholesale as DTC 

Nudie Showroom

Thanks to new technology, leading brands are now embracing a “direct-to-retail” strategy for their wholesale business: serving their global wholesale accounts digitally through private wholesale showrooms.

The Direct-to-Retail approach – how leading brands run wholesale e-commerce

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What would you say is the most important thing when it comes to designing a new site?

Tell us more about your process - what are the steps for creating a powerful brand experience?

Do you have an example of a website you are particularly proud of?

How do you think brand design can help increase traffic to a website?

Finally, do you have any future projections of e-commerce and brand design?

iveo

Per Almhorn main image

An interview with Per Almhorn from the digital agency IVEO, talking about the agency's journey into the world of e-commerce and future projections on the digital landscape. Read on to find out more about IVEO’s view on creating the strongest brand designs and user experiences.

Talking digital brands and UX-processes with Per Almhorn from IVEO

Centra grows exponentially during the pandemic

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The brand focused, headless e-commerce platform Centra has been growing exponentially during the pandemic. During 2020, more than 50 new brands joined the platform to accelerate their e-commerce operations – both Direct-to-Consumer and Digital Wholesale.

holzweiler

The Oslo-based fashion brand Holzweiler has launched a new online flagship store on Centra in order to accelerate their journey towards a global expansion. 


Holzweiler is live on Centra

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The brand-focused e-commerce platform, Centra, has entered into a strategic partnership with Cloud Nine, one of the leading digital agencies in the Nordics. The partnership focuses on the Nordic region with emphasis on the Finnish market.

Centra and Cloud Nine enter into strategic partnership in the Nordics

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Daily Sports launches new site on Centra

Sweden’s largest supplier of ladies’ golfwear, Daily Sports, just launched their new online flagship store on Centra to accelerate their mission of becoming a global e-commerce player in the golfwear segment. 

Implementation Piece

Understanding the strengths of Sanity, a headless CMS

Northern Playground

northern playground

Choosing a CMS: Why Iterate used Sanity for Northern Playground

Cura of Sweden launches new site on Centra

Cura

Cura of Sweden just launched a new online flagship store on Centra to fuel their quest of becoming global market-leaders in high-quality bedroom products for better sleep and increased wellbeing.

Swedish luxury shirtmaker Eton sets sights on the future – launches digital showroom

Eton

Eton has partnered up with D2C/Digital-wholesale e-commerce platform Centra to launch a completely digital showroom.

Eton sets sights on the future – launches digital showroom

Implementation piece

The importance of independence in your tech stack, and the future of headless CMS's

Interview series: Oakwood + Wordpress image

Interview with Vincent Boiardt, Technical Director of the digital agency Oakwood. Find out how a headless CMS solves common problems of monolith systems, and why independence in your tech stack is crucial.

Choosing a CMS: Why Oakwood used Wordpress for Eytys.com

Great Earth is live on Centra

Great Earth is live

Great Earth is live on Centra 

Centra Webtalks description

webtalks

An invitation to Centra Webtalks #2 featuring Daniel Axelsson from the award winning SEO agency, Pixel. 

Centra Webtalks #2: SEO best practice for D2C-brands

Nudie Jeans

Curious to find out why brands love Centra? We asked our clients for input.

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Stellar Equipment celebrates five years – triples global sales and launches digital store in Japan

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Stellar Equipment triples global sales and launches digital store in Japan

Grebban and Centra have teamed up to help the eEquity-funded skincare brand, Verso Skincare take the next step in their growth-journey through a strong Direct-to-Consumer experience

Lars Verso

Grebban and Centra have teamed up to help the eEquity-funded skincare brand, Verso Skincare take the next step in their growth-journey through a strong Direct-to-Consumer experience that has been built and optimized for Verso Skincares core markets - USA, Germany and Sweden.


Verso Skincare launches new global D2C experience with Grebban and Centra

Our client Sandqvist has been nominated for best e-commerce design in the Swedish Design Awards

Designpriset

Sandqvist nominated for best e-commerce design in the Swedish Design Awards

Slaying dragons, managing multiple APIs, and why Made People choose Storyblok when building Asket's new website on Centra

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Choosing a headless CMS

Interview with Jonathan Selander from the digital agency Made People. Find out why e-commerce is moving away from suites like CommerceCloud, ShopifyPlus, EpiCommerce, Hybris and Magento, and why the editing experience is the most important part of a CMS.

Choosing a CMS: Why Made People used Storyblok for Asket.com

Free replay: Centra Webtalks x Re:newcell

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Free webinar replay: Centra Webtalks x Re:newcell

Centra's CEO Martin Jensen joins Paul Rogers and James Gurd to discuss the Centra platform for the 33rd episode of the Re:platform podcast

Paul Rogers and James Gurd

Centra's CEO Martin Jensen joins Paul Rogers and James Gurd on the Re:platform podcast to discuss the past, present and future of Centra

Centra's CEO Martin Jensen joins the Re:Platform podcast

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Craft Sportswear undergoes total digital transformation –  – announces investment in global, customer-adapted e-commerce to strengthen the brand’s global presence 

Craft Grebban Centra

Craft Sportswear is currently undergoing a total digital transformation for its Direct-to-Consumer and Wholesale business. The company has recently completed a major brand update and is now poised to take the next step by going all-in digitally the Centra headless platform.

Craft Sportswear undergoes total digital transformation

Headless e-commerce platform Centra see’s rapid growth as digitization accelerates

Centra banner

The fashion geared e-commerce platform Centra has seen an increase in demand from brands looking to digitize their Direct-to-Consumer and wholesale business. The platform grew their portfolio by 15% during Q1 and went live with four new brands this week.




Centra see’s rapid growth as digitization accelerates

Bambuser enters into strategic partnership with Centra

Bambuser

Bambuser and Centra have entered into a collaboration to offer Live Video Shopping to Centra’s customers within the fashion and lifestyle segment. 

Centra enters into strategic partnership with Bambuser

Ideal of Sweden breaks new records during Black Week

ideal

The Sweden based e-commerce giant, Ideal of Sweden, continues to grow rapidly and just broke new records during Black Week and Cyber Week. During the peak hours of Black Friday they handled 11 orders per second through their e-commerce store at idealofsweden.com


Nudie Jeans Doubles Down on Physical and Digital Retail Presence

Nudie Jeans continues to expand both e-commerce and physical retail by launching new online flagship store together with a new flagship store in London. A strategy made possible through collaboration with the fashion geared e-commerce platform, Centra.


Nudie Jeans doubles down on physical and digital retail presence

Henri Lloyd reborn digital: cuts 80% of physical retail to go all in on e-commerce

Henri Lloyd

Henri Lloyd reborn digital: goes all in on e-commerce

iDeal of Sweden expands to 30 new markets

Joachim Lindström

iDeal of Sweden is expecting to double its revenue this year and is now investing heavily in its ecommerce operations. The smartphone accessories retailer has move to a new ecommerce platform and is ready to open business in over 30 new markets.



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Piotr, Martin, Frans

The Stockholm based e-commerce scaleup, Centra, is a powerful fashion geared e-commerce software that has had a great year so far. The company has shown an MRR  growth of 50% so far and has an aggressive strategy for growth as they look to enter new, international markets in the near future.

Mainio digitizes its wholesale to strengthen global retail presence

Building advanced e-commerce with the digital agency Made People

Centra strengthens position in Finland by partnering up with IONA Studio

Centra and Infobaleen partner up to create personalized e-comm experiences

Building e-commerce for digital brands with Anton Johansson from Grebban

The Direct-to-Retail approach – how leading brands run wholesale e-commerce

Talking digital brands and UX-processes with Per Almhorn from IVEO

Centra grows exponentially during the pandemic

Holzweiler is live on Centra

Centra and Cloud Nine enter into strategic partnership in the Nordics

Daily Sports launches new site on Centra

Choosing a CMS: Why Iterate used Sanity for Northern Playground

Cura of Sweden launches new site on Centra

Eton sets sights on the future – launches digital showroom

Choosing a CMS: Why Oakwood used Wordpress for Eytys.com

Great Earth is live on Centra

Centra Webtalks #2: SEO best practice for D2C-brands

Curious to find out why brands love Centra? We asked our clients for input.

Stellar Equipment triples global sales and launches digital store in Japan

Verso Skincare launches new global D2C experience with Grebban and Centra

Sandqvist nominated for best e-commerce design in the Swedish Design Awards

Choosing a CMS: Why Made People used Storyblok for Asket.com

Free webinar replay: Centra Webtalks x Re:newcell

Centra's CEO Martin Jensen joins the Re:Platform podcast

Craft Sportswear undergoes total digital transformation

Centra see’s rapid growth as digitization accelerates

Centra enters into strategic partnership with Bambuser

Ideal of Sweden breaks new records during Black Week

Nudie Jeans doubles down on physical and digital retail presence

Henri Lloyd reborn digital: goes all in on e-commerce

iDeal of Sweden expands to 30 new markets

Centra is ready to conquer the global direct-to-consumer market