home & styling

Bring your vision to life with the ecommerce platform for home and styling

Centra is built to serve the needs of home and styling brands, helping you craft customer experiences that reflect your brand’s vision and character.

Reach new markets in days

100+ currencies and localized payment options

Maximize your market presence by offering your products in over 100 local currencies. Enter new markets with great shopping experience, customized payment options and local payment service providers (PSP) to offer the best authorization rates and conversion rates.

Sell globally with minimized administrative overhead

Operate multiple home and styling stores with a single back end. Create distinct product catalogs and content for each store and duplicate themes to highlight products and deliver tailored marketing strategies.

Offer a localized checkout that fits your customers’ needs

Deliver a localized checkout experience to boost conversion rates – local payment methods, delivery options, and pricing – based on the customer's location. Enhance the customer experience by offering localized payment and delivery options your customers love.

Handle international taxes to boost your sales

Manage taxes natively in Centra’s to offer your customers transparent pricing. Validate VAT numbers and create multiple tax rules to calculate EU VAT, US sales tax and other applicable taxes based on the customer's location.

One back end experience for direct‑to‑consumer and wholesale.

Direct-to-consumer

Offer a wholesale experience that mirrors direct-to-consumer ecommerce with one back end. Centra natively gives you full control over all channels of digital commerce.

Digital wholesale

Invite merchants to a digital showroom with individual pricing, global tax calculations, shipping management and more.

Platform designed to sell home and styling products.

advanced pim

Seamless handling for home and styling products

Centra is natively equipped to power home and styling global ambitions, delivering a carefully designed customer experience from one back end.

Manage SKUs, colors, variants, markets, languages and prices without additional integrations. Leverage the advanced PIM and outstanding bundling features to upsell.

localization

International sales, one platform

Deliver the best experience by localizing global sales. Centra’s user-friendly administration panel cuts down admin overhead by eliminating copy-paste labor.

Launch on new markets quickly – Centra natively supports multiple currencies, price lists, languages and warehouses. Automate global taxes and shipping costs, and offer localized payment options per market without any additional plugins and apps.

design freedom

Deliver the ultimate experience

Don’t compromise customer experience to fit into a template. Execute your vision without any limitations – Centra gives you complete freedom to design a front end, choose the front-end technology and build any custom features.

Leverage complete control of the customer experience from storefront to checkout.

ultra fast

High scalability and premium performance

Focus on sales while Centra deals with seasonal overloads and high traffic. We deliver ultrafast load times to everyone, everywhere during Black Friday, Christmas, new collection drops and campaigns.

Improve your conversions and search rankings with a great-performing, scalable platform.

Omnichannel by design

The omnichannel customer experience is no longer a choice, it’s a shopper’s requirement. Centra’s open APIs enable integration with the rest of your commerce ecosystem.

List your products on popular marketplaces and social media channels, and manage orders using your standard order flow.

In the spotlight

Centra’s Displays feature allows products to be presented in different ways in different channels or categories, improving your customer experience and SEO.

A product can be presented differently in two different direct-to-consumer stores, or in men’s and women’s departments of an online store.

API-powered freedom

Leverage the freedom of designing new features that will help you elevate the customer experience.

With Centra’s API, you can release features quickly and without losing performance. Create unforgettable shopping journeys, and boost your conversion rate.

Benefit from composable commerce.

Launch new products and features quickly. Build a headless ecommerce tech stack using best-of-breed integrations, and offer your customers the shopping experience they expect.

Create on-brand shopping experiences

Centra enables complete design freedom to better reflect the character of your fashion brand. You can customize your storefronts to build a truly unique on-brand experience. No more generic functionalities and cookie-cutter templates.

Decrease time-to-market

Release new features faster with ready-to-integrate components without worrying about maintenance and code-breaking updates.Thanks to Centra’s composable architecture, you can change single components without affecting other parts of the stack.

Stay ahead of the competition

Design your ecommerce stack and access tools that let you meet your specific goals. Manage complex fashion and lifestyle products conveniently to better serve customers.

Integration partners.

Centra integrates with the latest (and greatest) technology that will help grow your business and cater to your customers’ needs

Grab

Resources.

Migrating to Centra

See how to switch to Centra without interrupting your business

Case studies

Success stories of fashion and lifestyle brands that chose Centra

Platform comparisons

See how Centra fares against the competition

Articles

Inspiration, education, and news for fashion ecommerce enthusiasts

Developer documentation

Get your platform up and running with our step-by-step guide

Support center

Discover how to make Centra work for you

DIRECT‑TO‑CONSUMER COMMERCE

Get support from real humans.

Customer success

Our support team is a phone call away, always ready to help.

Professional services

For clients who need one-to-one services, your success is our mission.

Centra community

Become a part of our growing community and learn from the best brands in the business with Centra Webtalks, networking opportunities and more.