Direct-to-consumer
Own your brand by opening your fully‑loaded, custom‑designed online flagship store that optimizes conversion and profit on every market.
Where the next generation of brands are built
Centra is the advanced headless e‑commerce software that empowers brands to serve up Direct‑to‑Consumer and Wholesale e‑commerce to the global market.
Find out why Stronger chose Centra as their technology partner
View Case Study
Composable architecture
Centra is a highly scalable cloud platform, with all data available through a powerful API. Suitable as a core component in a best‑of‑breed based commerce architecture.
Brand to the bone
Built for original brands with global ambitions since day one. No compromises. Centra empowers brands to serve customers globally with localized offerings, from a single platform, with minimal admin overhead.
- Modules for both Direct-to- Consumer and Digital Wholesale
- Serve all countries with the right products, prices, campaigns and taxes
- Sell through social media and track the impact of your influencers
- Built-in lightweight PIM geared to handle complex lifestyle products
- Use headless tech to mix content and shop into an on-brand experience
- Rely on Centra to deliver ultra-fast load-times during drops and campaigns
Multi‑channel
Sell to consumers and/or retailers
Take the driver's seat with full control of operations over all channels of digital commerce
Digital wholesale
Launch your 24/7 online B2B Showroom and ordering site and empower your sales staff with the best tools to connect with buyers across the globe.
Features
Packed with purpose
All of Centra’s features have been tailored to solve real problems, for original brands
Built for growth
Powerful platform
Manage the core aspects of your business from one place. Direct‑to‑consumer, Wholesale, Orders, Inventory, Payments and more
Built for global brands
Capture your global long‑tail potential to the fullest. Centra supports any number of markets, languages/locales, currencies, price lists, warehouses and users
Iterate faster
Analyze your business, understand customer behavior and drive digital business development initiatives faster than ever before
Hassle free
Zero software ownership
Centra is “Software‑as‑a‑Service”, delivered from the cloud. We make sure everything is running safe and smooth and that you always have the latest version
Five star support
Stuck? No worries. Our customer success team is always available, a phone call away, to help or advise you on anything e‑commerce
Integrate anything
Access all data in Centra using our GraphQL API. Or use a ready‑to‑use integration for marketing, payments, PoS, shipping, accounting, ERP, 3PL and more
Multi-channel
Headless e‑commerce
Build any number of websites or apps on top of Centra’s intuitive APIs. Use any Content Management System that you prefer
Open APIs for any integrations
List your products on leading marketplaces. Follow up on sales and fulfil using your standard order flows
Your digital Showroom
Digitize your Wholesale with our out‑of‑the‑box, digital Showroom. Take pre‑orders, re‑orders, and orders on incoming stock
Built for growth
Powerful platform
Manage the core aspects of your business from one place. Direct‑to‑consumer, Wholesale, Orders, Inventory, Payments and more
Built for global brands
Capture your global long‑tail potential to the fullest. Centra supports any number of markets, languages/locales, currencies, price lists, warehouses and users
Iterate faster
Analyze your business, understand customer behavior and drive digital business development initiatives faster than ever before
Hassle free
Zero software ownership
Centra is “Software‑as‑a‑Service”, delivered from the cloud. We make sure everything is running safe and smooth and that you always have the latest version
Five star support
Stuck? No worries. Our customer success team is always available, a phone call away, to help or advise you on anything e‑commerce
Integrate anything
Access all data in Centra using our GraphQL API. Or use a ready‑to‑use integration for marketing, payments, PoS, shipping, accounting, ERP, 3PL and more
Multi-channel
Headless e‑commerce
Build any number of websites or apps on top of Centra’s intuitive APIs. Use any Content Management System that you prefer
Open APIs for any integrations
List your products on leading marketplaces. Follow up on sales and fulfil using your standard order flows
Your digital Showroom
Digitize your Wholesale with our out‑of‑the‑box, digital Showroom. Take pre‑orders, re‑orders, and orders on incoming stock
Community
Be the first to know about Centra events and product updates. #nospam
Packed with purpose
99% of all ecommerce platforms are built for multi‑brand retailers. Centra is built for original brands and their distributors. An ecommerce platform for original brands is different than an ecommerce platform for multi‑brand retailers in many ways. First of all, brands need to master a multitude of channels ‑ selling through distributors, agents, resellers, marketplaces and their own direct‑to‑consumer websites.
Secondly, brands are global. While most multi‑brand retailers are focused on one or a few markets, brands have the chance to capture their global long‑tail potential through their online direct‑to‑consumer sales. Centra is built to grow your brand globally and across all channels.
There is no coincidence Centra is known as the powerhouse of ecommerce. Centra was developed to offer the best B2B Wholesale, B2C Direct‑to‑Consumer and Marketplace sales solution for brands in one neat package. Centra is a global‑ready sales hub that allows you business to grow to its full potential and beyond. Your brand can reach unlimited markets since Centra supports any number of languages, currencies and warehouses.
Centra comes with over 100 integrations to other applications and tools, which gives you the flexibility to expand your solution endlessly. Centra has built‑in analytics and reporting that allows you to study every part of your business to the very last detail.
Let Centra become the core of your business and see it grow.
