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Centra strengthens position in Finland by partnering up with IONA Studio

Centra, has entered into a strategic partnership with IONA, one of the leading digital agencies in Finland – well known for their work for Nokia Phones, Kotipizza and Billebeino.

Max Brennan

2 minutes

The brand‑focused e‑commerce platform, Centra, has entered into a strategic partnership with IONA, one of the leading digital agencies in Finland – well known for their work for Nokia Phones, Kotipizza and Billebeino. The partnership focuses on introducing cutting‑edge, composable e‑commerce solutions for brands on the Finnish market.

Centra has partnered up with IONA, an experienced digital e‑commerce agency based in Helsinki, Finland. Centra is a leader and pioneer within the composable e‑commerce sector and currently powers up global e‑commerce for some of the leading brands in the Nordics, including: Craft Sportswear, Nudie Jeans, Our Legacy, Holzweiler and Hestra. The new partnership focuses on the Finnish market which is IONA’s home turf and a market where Centra is expanding its business. 

“We are happy to announce our partnership with IONA. Centra’s technology paired with IONA’s tech‑savvy approach to digital commerce will be a powerful offering on the Finnish market. Together, we look forward to helping Finnish brands within the fashion and lifestyle segment grow globally”, says Martin Jensen, CEO at Centra. 

IONA has a proven track record of building strong digital flagship stores for some of the leading brands in Finland. They have chosen Centra as a trusted platform partner for introducing the concept of composable commerce to the Finnish market – where headless/composable platforms have just started to gain momentum. IONA has recently made key‑recruitments to support the new partnership, where Anssi Falk most recently joined as the new sales director.

“We are thrilled to join forces with Centra to truly unleash the potential of Finnish brands in the global digital marketplace. We believe that, by using Centra, direct‑to‑consumer brands are able to grow their business and take their customer experience to the next level. The fact that they are a Nordic company  and we share the same values is extremely important to us”, says Mikko Mantila, Founder and CEO at IONA. 


For more information, please contact:

Martin Jensen, CEO at Centra
martin.jensen@centra.com
+46 (0) 70 339 23 55

Mikko Mantila, Founder and CEO at IONA
mikko@iona.studio
+358 (0) 50 313 94 92


Centra is an advanced composable SaaS e‑commerce platform for global consumer brands, with modules for both Direct‑to‑Consumer and Wholesale e‑commerce. The Centra platform empowers global brands such as Nudie Jeans, Ideal of Sweden, Stronger, Eton Shirts, Sandqvist, Craft Sportswear and others to drive global e‑commerce to consumers and wholesale buyers. Centra is currently one of the fastest‑growing e‑commerce platforms on the market and a pioneer in the field of composable commerce. The platform consists of two modules: Direct‑to‑Consumer and Wholesale. Centra was founded in 2016 and has grown without external funding or venture capital. Centra is headquartered in Stockholm, Sweden, with offices in Wroclaw, Poland and New York, USA.